While Google has done exceptionally well, there have been times over the years when they have run into massive spam problems. Quality wise, the competition has narrowed the gap. Although it does depend very much on the niche you look at.

Right at the moment, I don’t think it would matter. The opposition are “me too” products. Trying to do the same thing as Google and trying desparately to catch up to doing it as well. Such is Google’s brand dominance that the opposition need to make some kind of quantum leap to gain serious market share. There is nothing out there that I’ve seen yet though.

Maybe Microsoft can spend their way to parity?