Archive for March, 2009

SEO Help from Google’s Matt Cutts

Friday, March 27th, 2009

I found this on YouTube the other day.  It’s a video interview of Matt Cutts where he discusses some search engine optimisation (SEO) issues that should be of use for small businesses trying to improve their websites.  Matt Cutts is Google’s head of Web Spam and deals with issues of search quality.  Cutts is probably [...]

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The Business of Blogging - Irish Blog Awards

Thursday, March 12th, 2009

Late February saw the Irish Blog Awards take place.  I don’t know much about the Irish blogging community, or these awards but I thought we might all be able to learn something from the winners.  Blogging is part of the small business’s online marketing arsenal and these guys know enough to win an award.  Maybe they are [...]

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Internet Marketing Services

Wednesday, March 11th, 2009

Talk of marketing can easily descend into high minded concepts that deliver little tangible value, at least in the short term. While building a brand can be a viable strategy in some cases, the vast majority of small business websites need a much more practical approach to Internet marketing and they need it right now. Get me visitors and make me sales …

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How Would Mozart Design a Website?

Friday, March 6th, 2009

What has Mozart got to do with website design?  Having got my wrist slapped last week for going too far off piste I hope to make it clear fairly soon lest there be trouble in the board room.  One reason for choosing Mozart here is that his claim to the title of genius is so [...]

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How Google Adwords Can Help Your Website

Wednesday, March 4th, 2009

Google Adwords can help a small business website in many ways. There is the obvious, of course. It can bring you visitors. That’s not what I’m going to talk about right now though. What I’m going to talk about is the ways in which Adwords, and other marketing efforts, can help you improve your site so that it brings you more custom [...]

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